Digital advertising spends to surpass TV advertising within next decade

Digital advertising has come a long way since the first banner ad was seen back in 1994. If you were too young to have either seen this or remember this, here’s the first banner ad ever made.

Screen Shot 2014-10-30 at 1.30.16 pm

Mike Hanlon discusses the evolution of digital advertising in the twenty years of its existence in this piece form Gizmag and also discusses possibilities about the future.

For something that did not even exist twenty years ago, digital advertising has sure come a long way:

  • 1994: Web advertising is born
  • 2004: Total advertising spend on digital remains at less than 5%
  • 2014: Digital ad share is at 25% and is projected to grow to 33% by 2018

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Chucking 101: The Essential Guide to Understanding Chucking in Cricket

Sunil Narine was recently reported for a suspect action bowling action making him the 4th high profile off-spinner to come under the scanner in recent weeks after Saeed Ajmal, Mohammed Hafeez, and Senanayake.

The tweet we sent out on the subject elicited two responses that pretty much capture all facts and fallacies related to chucking in cricket.


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Breaking the IPTL Code

Recent studies have shown that 9 out of 10 people in Bangalore are confusing Mahesh Bhupathi’s new tennis league IPTL with ITPL, the name by goes the Information Technology Park Limited in Whitefield, Bangalore.

But people from other cities don’t have it any easier. There’s enough in IPTL to confuse you irrespective of where you come from. As this 3-minute YouTube video explaining the rules of IPTL perfectly displays.


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